UK-based online self-storage market exploration raises seed funding

The British startup Exploration Ltd. offers an online storage marketplace for consumers and received a six-figure investment after a round of seed funding. The infusion was led by Huw Bishop, director and co-founder of Camau Nesaf, a Wales-based angel investor network. Angels Invest Wales also provided matching funding through the Wales Angel Co-Investment Fund, the source said.

Exploration allows consumers to compare self-storage rates and services as well as reserve units online. Users will be able to isolate their searches to specific regions of the UK and filter search results by options such as 24 hour access, security features, power in units and other features, according to the company’s website.

Self-storage operators receive free listings but have the option to purchase one of three upgrade packages. Add-ons include features such as guest reviews, property videos, automated payments and virtual tours as well as facility management services and social media promotion, according to the website.

“The benefits of an easily accessible, integrated online service were obvious,” said Anna Roberts, Founder. “Taking a seed ride means we can launch and iterate the product at pace as we listen and learn from our customers and continually improve.”

Roberts grew the company through the M-SParc Level-Up Accelerator program. A Wales-based business and innovation incubator, M-SParc also contributed non-equity funding, the source said.

“Having recently moved, I had first-hand experience of the difficulties of finding storage, so that was on my mind when I was first introduced to Anna,” Bishop told the source. “His drive, passion and energy, coupled with market opportunities, made it actually very easy to interest co-investors in the offering.”

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Exploration, Website